Tuesday, January 15, 2013

Facebook Introduces Graph Search

Rumors of a Facebook search product have been debated and discussed for a long time. Today, led by founder and CEO Mark Zuckerberg, the Social Network held a press conference introducing the word to Facebook's new Graph Search. According to Zuck, the product is centered around "making new connections."

Graph Search, not unlike a traditional search engine, is meant to have its users search for data on more than 1 billion Facebook users. However, Facebook wants to leverage all the data they have on all their members to help you find more connections.

It was clearly emphasized from the onset of the announcement that this was not a product that would compete against traditional web search. This is about filtering and sorting through the 240 billion photos and nearly 1 trillion connections of the entire Facebook community.

Graph Search represents the next evolution of Facebook. It started with a News feed that answered the question "What is going on with people around me?" Next, Facebook introduced the Timeline, which helped users find out more information about a particular person (in a creepy, historical way).
Graph Search will allow you to fine new connections and friends like never before. Designed to show answers, not links to answers, Facebook showed two separate search screens. The first was a mock screen of a traditional "10 blue links" search. Then Facebook introduced a still of Graph Search.

 Facebook Introduces Graph Search

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